Arizona Rattlers

Yasmine Lopez, Content and Activation Coordinator

Yasmine Lopez is responsible for developing and managing content strategies, as well as overseeing activation initiatives aimed at engaging fans and maximizing brand exposure. 

Lopez is a first-generation Mexican-American born and raised in Tucson. She discovered her passion for live television while at Northern Arizona University. She joined KOLD 13 News/CBS as a part-time editor in 2014, then moved to FOX 10 in Phoenix before returning to Tucson in 2018. 

In addition to her role previous role as a morning editor, she has taken on the positions of morning reporter and host of “Taste This Tucson,” and in-arena host for the Tucson Roadrunners hockey team.